Nordstrom | NordstromRack | HauteLook
Nordstrom, a prestigious retail store that began in 1901, is known for its upscale brands and meticulously selected assortments. It delivers a profuse shopping journey for both fashion and home goods. Nordstrom Rack, an extension of Nordstrom, offers an array of designer apparel, accessories, and home décor at discounted rates, offering shoppers the excitement of uncovering exceptional deals. Both provide a personalized and indulgent experience that satisfies.
I composed over 80 content styles daily, covering many products, including footwear, accessories, apparel for women, men, and children, beauty and home décor items.
Voice of the Brand
Formulated creative, strategic copy for Nordstrom's brand events and email marketing, capturing the brand's unique voice in concise, engaging content. This approach effectively attracted customers to Nordstrom's exclusive events.
It’s in the Details
Crafted and refined product descriptions with SEO. Focused on clear, engaging narratives emphasizing key features and benefits. Incorporated keyword research, optimized product titles, descriptions, and metadata, and created a format that prioritized user-friendly content with clear headings and bullet points for an easy shopping experience.
Customer First
Focused on refining skills in handling customer orders with efficiency, courtesy, and expertise. Our primary aim was to exceed customer expectations, ensuring each interaction was excellent and memorable.
